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rachael johnson creative

Show off your brand's personality and turn browsers into buyers with strategic copy that stands out, sounds like you, and speaks to your dream clients. 

Show off your brand's personality and increase sales with strategic copy that stands out and speaks to your dream clients. 

Words that work hard so you can work less.

Words that work hard so you can work less.

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THE COPYWRITER CLUB

Trusted by:

...and more!

I know I know... Writing your own copy is a straight-up conundrum. You don't want to sound "salesy," but you do need to sell.

You want to stand out... but how do you actually do that?

You want to attract the right clients... but where the HECK do you even start?

If you're feeling stuck, second-guessing every word, or just wishing someone could put your vision & personality into words...
stick around. I have a feeling you're right where you need to be.

Welcome to the place where great copy is written.

(Here. You start here.)

Bring your brand to life with relatable, conversational copy that sounds like you (and sells for you).

sally mckenna, youli

"A year of working with Rachael and we could not be happier with the work and results she has produced for us. From re-writing email sequences, updating existing web pages, creating new web pages... that well thought out approach she took in her initial outreach to us translates through her work.

"She's easy to work with."

JAke Gafner, wayward travel

Rachael was incredible to work with! She went out into the field, captured authentic content and published stories in a way that helps sell a region to future travelers. She isn't afraid to dive in head first, with little instruction, and comes back with high quality work. We're excited to work with her again.

"She isn't afraid to dive in head first."

sharon j., grace & grins

My confidence went up 1000% after working with Rachael. It was a big relief to have her work on my webpage so I could focus on other aspects of my business. Time is money, so the time I didn't have to spend on planning and writing my website generated more business for me.

"My confidence went up 1000%."

Kira Hug,
the copywriter club

You don't need a brilliant writer working for your business. You need a brilliant mind. That's what you get when you work with Rachael Johnson. Not only is she a delight, she's a real marketer who thinks strategically about the copy she's writing to ensure it serves a purpose: real revenue for your business. I'd hire Rachael again in a heartbeat. Want copy? Use AI. Want real results that you can feel in your bottom line? Hire Rachael.

"I'd hire Rachael again in a heartbeat."

ways we can work together

PERFECT for you if you're not ready for a full copy project (yet!) but need some damn help.

Ready to get some big copy projects completed?
I've got you covered.

Skip the queue and get that project done pronto 
(in a day or a week)!

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the amount of moola i've brought in with my words

$1M

the average open rate of my newsletter

79%

The # of brands who have trusted me with strategy & copy

20+

Stand out from the crowd and start selling like the platinum star you are.

Subscribers should be excited when your emails hit their inbox. Your website shouldn't be filled with boring fluff for the sake of filling up a page. And your brand should have a human touch now more than ever.

I'm Rachael, and I'm not just a copywriter. I'm about to become your #1 fan.

Why, hello!

I'm the copywriter that goes all in with my clients. All in. 

I only work with brands I believe in–because I get so freaking invested in your business when we work together. Your success is my success. Your happiness is my happiness. And besides, if I wouldn't hype you up to my besties, let's face it... I'm not going to be able to hype you up to strangers.

Connection is what I do best... and guess what?

Your dream clients want that, too.


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    a one hit wonder?

    are you ready to be more than

    (And make a difference in this crazy world)

    Take off your coat. Scope things out. Go, "aww!" at my cute dog photos. I'm glad you're here!

    Stay 
    awhile

    Hey there!
    COPYWRITER FOR COACHES & CREATIVES
    RACHAEL JOHNSON